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Online shoppers are increasingly inspired by lifestyle imagery, from social media posts to editorial photography. However, when they see an outfit or scene they love, finding each individual product can be time-consuming and frustrating. “Shop the Look” enables customers to purchase every item they see in a single image in just a few clicks.
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For ecommerce businesses, “Shop the Look” delivers measurable results. It can increase average order value, as customers are more likely to purchase full outfits or coordinated product sets. It also simplifies the shopping journey, shortening the path from inspiration to checkout, while providing an enhanced customer experience that mirrors how shoppers naturally explore and engage with products.
While apparel is a clear example, this AI technology is versatile and applies across multiple product categories. Retailers can create shoppable experiences for apparel and accessories, home and living, electronics, and more — turning any lifestyle or product image into a direct path to purchase.
With “Shop the Look,” ecommerce brands can bridge the gap between visual inspiration and completed transactions, delivering a modern, intuitive shopping experience that keeps customers engaged and drives sales.
Enable “Shop the Look” on your ecommerce site today. Give your customers a faster, more intuitive way to shop, and turn every image into a sales opportunity. Contact us to learn more.
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